Strategy Company, led by Michael Saylor, has made another substantial investment in Bitcoin, acquiring an additional 6,911 BTC for approximately $584 million. This move brings the firm’s total Bitcoin holdings to more than 500,000 BTC, reinforcing its position as the largest corporate holder of the cryptocurrency.
According to a filing with the U.S. Securities and Exchange Commission (SEC) on March 24, the company purchased the Bitcoin between March 17 and March 23 at an average price of $84,529 per coin. The acquisition is part of Strategy’s ongoing commitment to accumulating Bitcoin as a primary treasury asset.
With this latest purchase, the company’s cumulative Bitcoin investment now stands at 506,137 BTC, acquired at an average price of $66,608 per Bitcoin, including fees and expenses. The total expenditure for these holdings amounts to nearly $33.7 billion.
Background and Strategic Context
The purchase follows an announcement by Strategy’s executive chairman Michael Saylor regarding the pricing of a new series of preferred stock. The company issued shares at $85 each with a 10% coupon rate, raising approximately $711 million. The offering is set to settle on March 25, 2025, with proceeds directed toward further Bitcoin acquisitions.
This corporate strategy of using capital raises to fund Bitcoin purchases is not new. Strategy has consistently utilized equity and debt markets to increase its exposure to Bitcoin, aligning with Saylor’s publicly stated belief in the long-term value of the cryptocurrency.
Institutional interest in Bitcoin has seen a resurgence, partly driven by the approval and inflows into spot Bitcoin exchange-traded funds (ETFs). Strategy’s aggressive accumulation strategy highlights continued corporate confidence in Bitcoin’s role as a store of value.
Broader Market Conditions
The latest Bitcoin purchase occurred amid heightened global trade concerns and market uncertainty. Analysts have pointed to potential pressure on both traditional and digital asset markets due to upcoming tariff decisions.
Nicolai Sondergaard, a research analyst at Nansen, suggested that tariff-related uncertainties may continue to influence market sentiment until at least early April. In a recent media appearance, he emphasized that the resolution of these issues could serve as a catalyst for risk assets, including cryptocurrencies.
The U.S. reciprocal tariff rates, initially set to take effect on April 2, have introduced additional volatility. Some officials, including Treasury Secretary Scott Bessent, have hinted at a possible delay, which could alleviate short-term market pressures.
Despite these macroeconomic headwinds, Strategy has maintained its Bitcoin accumulation strategy, underscoring a long-term outlook that transcends near-term price fluctuations.
Implications for Corporate Bitcoin Adoption
Strategy’s growing Bitcoin treasury may influence other corporations to consider similar strategies. The company’s systematic approach—using capital markets to fund Bitcoin purchases—offers a blueprint for others looking to gain exposure to digital assets.
The firm’s average purchase price of approximately $66,608 per Bitcoin remains below current market values, reflecting a profitable strategy even during periods of price consolidation or decline.
This milestone also highlights the maturation of Bitcoin as an institutional asset class. With clear regulatory frameworks and growing acceptance, more companies may follow Strategy’s lead in allocating treasury reserves to Bitcoin.
For those interested in exploring corporate Bitcoin adoption strategies further, 👉 learn more about institutional investment approaches.
Frequently Asked Questions
How many Bitcoins does Strategy Company own?
Strategy Company now holds over 506,000 Bitcoin, making it the largest corporate Bitcoin holder worldwide. The company continues to buy Bitcoin through proceeds from stock offerings and debt issuances.
What is Strategy’s average purchase price for Bitcoin?
The average price per Bitcoin across all of Strategy’s acquisitions is approximately $66,608, including fees and expenses. This reflects a disciplined buying strategy over multiple market cycles.
Why does Strategy keep buying Bitcoin?
The company views Bitcoin as a superior store of value and a long-term hedge against inflation. Its strategy involves using raised capital to continually increase its Bitcoin holdings.
How does Strategy fund its Bitcoin purchases?
Strategy raises funds through equity offerings, debt instruments, and cash flow. Recent preferred stock sales have been explicitly directed toward buying more Bitcoin.
What impact does this have on the Bitcoin market?
Large purchases by institutional players like Strategy can reduce available supply, increase demand, and contribute to positive long-term price momentum.
Is corporate Bitcoin adoption growing?
Yes, an increasing number of public and private companies are adding Bitcoin to their balance sheets, inspired by pioneers like Strategy Company.